Fundraising Tip of the Week | Sending Personalized Emails

August 22, 2014

Requesting donations by sending personalized emails to Family & Friends is easy if you follow these steps:

  1. Create Your List of Potential Donors - Write down the names of all of the people in your life. Family, friends, neighbours, co-workers. Include your doctor, auto mechanic, relatives, everyone you talk to... Don’t leave anyone out. Next to each name on your list, write the method by which you will contact this person for a donation (face-to-face meeting, email from your Personal Page, a fundraising letter, or a fundraising party).
  2. Email from Your Personal Page - Sending an email from your Personal Page is the easiest and most effective way to fundraise.This is a great way to network because you can ask your donors to forward your email donation request to everyone they know. Here are the quick and easy steps to email from your personal page:
  • Open the 'Online Team Registration & Fundraising' Manual: click here.
  • Then, Follow the Instructions on Pages 8 to 14: Request Donations.
  • Note: sending personalized emails (as opposed to sending blind emails to a large group) is the most effective way to fundraise as it engages the donor



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